The company that bridged the gap between designer and mainstream. Forever21 has been the authority on fashion & the go-to retailer for the latest trends, styles, accessible to the every-day girl.
Working as a Designer for all categories
Fall 2023 | Going Out
Going out, Fall 2023.
Evening Primrose is the cool-girl fall style of everyone’s older sister.
Working as Designer for this capsule, I lead this project along side my Design Manager.
Inspired by the edgy rosette trend from the runway colliding with the hyper-cool girl phenomenon. Hints of futurism are thread throughout with chrome goggle sunnies, high shine PU, and ultra beached denim.
Forever 21
Brenna Yeager | Designer
Going Out | Fall 2023
Evening Primrose.
Taking the romanticism of rosettes and turning it edgy with bleached denim, PU and dark textured prints. High shine is added with PU, Chrome jersey and heat-fix rhinestone on mesh.
